Getting to know your target audience Books are written to be read. Imagine! So writing your book without a thought for your reader and expecting them to like it all the same would be like knitting your friend a jumper without checking their size, style or colour...
Audience research for nonfiction writers The unexpected key to success If there’s one thing you take away from this blog, dear writers, please let it be this: audience research is too important to overlook. Knowing who you’re writing for can shape nearly every aspect...