Sep 24, 2025
Research is an important part of any book, but particularly when you are writing nonfiction. No matter how well you know your subject, there will always be something that you need to double check. Often we talk to writers, and they tell us that they sat down to write...
Mar 25, 2024
Getting to know your target audience Books are written to be read. Imagine! So writing your book without a thought for your reader and expecting them to like it all the same would be like knitting your friend a jumper without checking their size, style or colour...
Jan 30, 2024
Audience research for nonfiction writers The unexpected key to success If there’s one thing you take away from this blog, dear writers, please let it be this: audience research is too important to overlook. Knowing who you’re writing for can shape nearly every aspect...
