Oct 20, 2025
You can’t avoid AI anymore Back in May we posted about our decision to stop using AI at all in our business. As a creative business that focuses on the wellbeing benefits of writing, it just didn’t fit with our values. As with all technology though, it...
Aug 27, 2025
The myth of expertise in nonfiction writing There’s a common misconception among new writers of nonfiction that you need to be an expert in your field to have something valuable to say. Hogwash! Yes, you need to know enough to reassure the reader. That’s obvious. But...
